Your business is where your customers wake up
For many people, their first cup of coffee is the most important part of their waking up ritual. They rely on the caffeine to help them start their day with energy and a good attitude. And if the accommodation they’ve chosen to stay at doesn’t offer them the chance to have that first cup of coffee of the day, they are not going to be happy, especially if they aren’t morning people. But for many people who begin their day with coffee, it has to be good coffee. Yes, they may drink it for the boost it offers, but they’re not going to get that boost if it tastes so bad they don’t want to drink it.
People who are on holiday are expecting a pleasurable experience and that experience is based on all the little things that come together to make each day of their trip enjoyable. And that first cup of coffee when they wake up in the morning is one of those little things.
Coffee encourages socialising
If you own a guest house, bed and breakfast or small hotel where you encourage guests to socialise, you definitely need a good coffee machine. There’s a reason coffee shops are where first dates often happen or where old friends get together to catch up. Coffee is good for socialisation. That instant boost of caffeine wakes the brain up and makes it easier for people to interact with strangers. If it’s been a long day, some guests may opt to head to their room instead of joining the other guests in the lounge for a chat. But if they know they can rely on a delicious cup of coffee to renew their energy and taste good at the same time, they’ll be more likely to want to join in on the social side of things.
Coffee is also a reason for people to socialise. If someone is shy, they may not want to go to the shared area because they know they’ll end up standing around awkwardly fiddling with their hands. However, if there is good coffee available, it gives them a reason to go downstairs to the entertainment area and even just holding the cup in their hand will make them feel more comfortable because they have a reason to be there. And one more thing, “Don’t you think this place has the best coffee” is an excellent conversation starter.
Coffee keeps people more awake and alert during meetings or conferences
If you have a conference venue, it’s extremely important you have coffee available at all times. Whether it’s a corporate presentation or team building event that you’re hosting, the guests are going to want to have a cup of coffee every now and then. Conferences are known to go on for quite some time and people rely on coffee breaks to give their mind a break from all the information they’ve been receiving. And if your guests are attending a networking event at your venue, coffee will encourage them to socialise (as we explained previously) and the success of a networking event relies on socialisation.
If you go into almost any office in the world, you will likely see coffee mugs littered on people’s desks. And that’s because people enjoy coffee while working because it keeps them alert, which increases productivity. You simply can’t be productive if you’re half asleep. And since there are likely business people staying at your venue, they’ll probably be working while they’re there as well.
Lastly, if your guests aren’t getting it from you, they’ll get it elsewhere
If your guests can’t get a good cup of coffee where they’re staying, they’re going to have to go out, find a place and buy a cup of coffee. And that might sound okay to you because they have an opportunity to explore their surroundings. But they aren’t going to have much fun doing that if they’re moody and half asleep. It could also completely disrupt their day if they arrived with a plan for how they wanted to spend their time. And they won’t appreciate that.
So, if you want your coffee-loving guests to have an experience they’ll love and will talk about to all their friends who are planning a getaway, then you should be on the hunt for a good coffee machine. And the best way to start is by looking at Nestlé Alegria coffee machines. This range of coffee machines is known for its easy-to-manage, low maintenance products which offer a great tasting cup of coffee every time. In addition to this, these machines come with complete and cost-effective after-sales service. What more could your establishment ask for?