Quick Service Restaurants

Wednesday, November 23, 2016

Quick Service Restaurants

Is the business of feeding people quickly at meal or snack time throughout the day.

It is predominantly led by the burger, pizza, chicken, sandwich and local segments. The channel is increasingly global if not regional in its execution and this is reflected in the centralised control of its purchasing practices.

Menus are standardised, narrow in content and often include unique foods and “combo meal deals”. Characterised by its counter style service, including takeaway, delivery and drive-through, food is served in disposable packaging. Meals are served “ Quick” within a few minutes, while you wait and pay before consumption.




Fresh Expectations

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Invest in takeout and delivery options to increase interest and profit.

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